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The Customer Experience’s impact on Customer Churn
Customer churn does not just mean the loss of revenue. It includes the expensive cost of trying to acquire new customers to replace those lost.
Unfortunately, almost 2.5x the number of companies focus more on customer acquisition than customer retention, despite the fact that it costs five times more to attract a new customer than to retain a current one.
Considerations, Risks and Benefits of Digital Transformation
A strong digital transformation strategy to usher a company into the digital age is critical for the company’s legacy. While digital transformation is not a golden ticket to success, it is necessary to compete in today’s environment. “Digital” is a way of working....
Consequences Of Not Going Digital
Digital transformation is not a one-time thing. Instead, ‘digital’ is a way of working. This three-part series on digital provides insight on the following: Why organizations hesitate to go digital Consequences on not going digital Considerations, risks and benefits...
Why Organizations Hesitate To Go Digital?
Digital Transformation is more than just adding new technology, however; it is a cultural shift that completely changes how a business operates.
Tips for a Successful Digital Transformation
Wikipedia defines digital transformation as “the change associated with the application of digital technology in all aspects of human society.” This broad definition covers both social as well business aspects. Consider the five tips below to promote a successful...
Building Trust in a Noisy World
Building trust requires time — a currency of itself; however, as the most powerful currency, trust requires the utmost attention for a company to reach its highest potential.
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